SendiventvsLoops

Loops is for email lifecycle campaigns. Sendivent is for multi-channel product notifications.

Sendivent
  • Multi-channel (Email, SMS, Slack, etc.)
  • Event-driven transactional focus
  • Developer-first API
  • Real-time notifications
Loops
  • Email-focused lifecycle tool
  • Campaign and drip sequences
  • Marketing automation
  • User journey focus
Quick verdict

Choose Sendivent if...

  • You need transactional notifications across multiple channels
  • You want real-time, event-triggered messages
  • You need SMS, Slack, or push alongside email
  • You're building product notifications, not marketing campaigns

?Choose Loops if...

  • You need email lifecycle campaigns and drips
  • You're focused on user onboarding sequences
  • Email is your only channel
  • You want marketing automation features
FeatureSendiventLoops
Primary useProduct notificationsLifecycle campaigns
Email
SMS
Slack
Drip campaigns
Event-triggered
Sequence builder
Multi-channel

Different tools for different jobs

Loops is a modern email platform built for SaaS lifecycle marketing — onboarding sequences, nurture campaigns, and email automation.

Sendivent is multi-channel notification infrastructure for product events — user signed up, order shipped, payment failed.

When to use each

Use Loops for:

  • Onboarding email sequences
  • Nurture campaigns
  • Drip email series
  • Marketing email automation

Use Sendivent for:

  • Transactional notifications
  • Real-time alerts across channels
  • Event-driven product communications
  • Multi-channel notification routing

Using both together

Many teams use both tools:

  • Loops handles onboarding emails, newsletters, and marketing sequences
  • Sendivent handles transactional notifications across email, SMS, and Slack

They solve different problems and complement each other well.

Bottom line

Don't use Loops for transactional multi-channel notifications. Don't use Sendivent for email marketing campaigns. Pick the right tool for the job.

Last compared: November 2024

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