SendiventvsTwilio+SendGrid

The DIY notification stack problem

Many teams start by integrating SendGrid for email and Twilio for SMS separately. It works, but over time you end up with:

• Two integrations to maintain
• Two sets of templates to keep in sync
• Two dashboards to monitor
• Two billing relationships to manage
• Separate analytics for each channel

Sendivent replaces this complexity with one unified platform.

How Sendivent simplifies the stack

Instead of calling SendGrid for email and Twilio for SMS:

// Before: Two separate API calls
await sendgrid.send({ to, subject, html });
await twilio.messages.create({ to, body });

// After: One event-based call
await sendivent.track('order_shipped', { user, order });

You define which channels fire for each event in the dashboard. Your code just emits events.

When to keep Twilio + SendGrid

The DIY approach makes sense if you need:

• Voice calling or video (Twilio-specific)
• Maximum flexibility per channel
• Existing deep integrations you can't migrate

When to switch to Sendivent

Consider Sendivent if you:

• Want one API instead of multiple integrations
• Need your product team to manage messages without code
• Want simpler pricing based on users notified
• Value unified analytics across channels

Bottom line

Twilio + SendGrid gives you maximum control at the cost of complexity. Sendivent gives you simplicity at the cost of some flexibility. For most product notification use cases, the unified approach wins.